Archive for the Social Media Category

Expert Tips to Rock Engagement on Twitter

Expert Tips to Rock Engagement on Twitter

Four Twitter Rock Stars Give Us Their Best Twitter Tips I recently completed a 30-day Twitter project in which I tested the effect of 30 minutes of live Twitter engagement combined with Twitter post automation. I was astounded at the engagement results of a small allocation of […]

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#DamnDaniel – Anatomy of A Viral Video

#DamnDaniel – Anatomy of A Viral Video

#DamnDaniel – Anatomy of a Viral Video For the last month or so, my daughter has been asking for a new pair of Vans, the timeless skateboard shoes.  Here in Southern California, they are a rite of passage.  We  just bought her a pair for Christmas, so […]

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Beware of Debbie Lizotte – Facebook Scam

Beware of Debbie Lizotte – Facebook Scam

Beware of Debbie Lizotte – Facebook Scam There is a new Facebook scam going on right now! Watch out you could get scammed out of a lot of money. Facebook Scam Starts Today, July 24, 2015, my wife received a Facebook message from her uncle, who is […]

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What To Do After You Have Written Your Blog Post

What To Do After You Have Written Your Blog Post

What To Do After You Have Written Your Blog Post Now that you have lived through the excruciating process of writing your blog post, admired your handy work and reveled in your greatness, you may feel like all the hard work is done. But hold the phone […]

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LinkedIn Has A New Profile Design – Watch Out Facebook and Twitter

LinkedIn Has A New Profile Design – Watch Out Facebook and Twitter

LinkedIn Adds New Elements To Its Profile Design We think it’s safe to say that most professionals are aware of just how important a vibrant online presence can be to a career.  The use of social media such as Facebook, Twitter, even Pinterest and Instagram, is no longer optional, but […]

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Facebook Ads vs. Google AdWords | Which is Better for Your Small Business?

Facebook Ads vs. Google AdWords | Which is Better for Your Small Business?

Understanding the basic differences between Facebook Ads and Google AdWords. For many small businesses, getting found amongst all of the chatter of the internet is a challenge. It’s like sitting in a dinghy (that’s a really small boat) in a harbor next to the massive ships of […]

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The Business Owners Guide To LinkedIn Showcase Pages

The Business Owners Guide To LinkedIn Showcase Pages

The Business Owners Guide To LinkedIn Showcase Pages For many small and mid-sized businesses who haven’t yet established their social media presence, setting up a LinkedIn company page and Showcase Pages are a great first step to dip your toes into the world of online networking. LinkedIn is […]

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Why Your Small Business Needs A LinkedIn Company Page  

Why Your Small Business Needs A LinkedIn Company Page   

Why Your Small Business Needs A LinkedIn Company Page    LinkedIn, often perceived as merely a recruiting site, is quickly becoming one of most cost-effective and potent sources available for business development. Strategic use of this frequently-overlooked hub for professionals could play a critical role in your […]

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5 Quick Ways To Optimize Your LinkedIn Profile

5 Quick Ways To Optimize Your LinkedIn Profile

5 Quick Ways To Optimize Your LinkedIn Profile Do you have a LinkedIn profile? If so, you are in good company, with more than 300 million users, it’s the world’s largest social network for business professionals and among the fastest-growing social media sites joining behemoths like Facebook, YouTube, Twitter, […]

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What is a Twitter Hashtag and 80 Other Twitter Terms

What is a Twitter Hashtag and 80 Other Twitter Terms

Twitter Translated: 80 of Twitter’s Terms Defined Since 2006, Twitter users have been scrolling through their feeds, shooting off a DM or two, checking in on the latest trends, tapping to favorite or to retweet or, if they are feeling really passionate—both. Yes, one could say the […]

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My Leads Have Run Dry: 3 Steps to Obtaining and Retaining Leads

My Leads Have Run Dry: 3 Steps to Obtaining and Retaining Leads

My Leads are Running Out! Now What Do I Do?  Welcome to the 21st century, the era of information in which any and all answers to be desired are a mere Google search away, where impersonal communication trumps the personal, where streams of data don’t run through […]

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Are Social Media Logins Good or Bad For Business?

Are Social Media Logins Good or Bad For Business?

Target Consumers Better with Social Media Logins You’ve probably seen social media logins almost everywhere these days. But are they a good idea or not? Before we answer that question, there are a lot of people who are still a little fuzzy on exactly what it is. If […]

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Facebook and Millennials | Is The Social Media Engagement Over?

Facebook and Millennials | Is The Social Media Engagement Over?

Is Your Facebook Marketing Strategy Falling Flat With Millennials? Twenty eight days after the ball dropped into 2014, news leaders CNN and Time Magazine dropped a ball of their own—a wrecking ball a group of Princeton researchers sent swinging toward Facebook’s future. A survey conducted by the […]

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Is Social Media Necessary For Getting New Customers?

Is Social Media Necessary For Getting New Customers?

Need More Customers? There are a lot of companies that still fail to see the advantage of investing in social media within their current marketing strategy. For many big company execs, marketing managers and small business owners, social media is still considered a fad; an outpost for […]

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How is Your Social Media Presence Tied to You Getting a Loan?

How is Your Social Media Presence Tied to You Getting a Loan?

Your Social Media Presence can Make a Difference in You Getting Financing If you think there’s no way it can be, you would be wrong. In what seems to be a growing trend among alternative credit providers, a business’s social media presence is starting to play a […]

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5 Tips for Using Twitter For Your Business

5 Tips for Using Twitter For Your Business

Twitter can be a very powerful tool for small and mid-sized businesses. It can be setup in just a few minutes and you can start using it immediately to stay informed, join a conversation, or connect with and interact with your ideal customers. This social network has […]

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7 Simple Ways to Get More Facebook Likes

7 Simple Ways to Get More Facebook Likes

“You Like Me, You Really Like Me”  This is not one of those Sally Field moments where you scream, “You like me, you really like me!” Your insecurity about the number of Facebook Likes you have for your business page is not a reflection of how popular […]

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5 Ways To Use Social Media To Ignite Your Lead Generation

5 Ways To Use Social Media To Ignite Your Lead Generation

5 Ways To Use Social Media To Ignite Your Lead Generation Many companies have started and abandoned social media campaigns over the last several years, giving it a bad rap. Most falsely believe that generating quality leads with social media is about Twitter conversations or posting goofy […]

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